# NeverRanked > NeverRanked is an Answer Engine Optimization (AEO) service. We make websites citable by AI engines — ChatGPT, Perplexity, Claude, Gemini, Microsoft Copilot, and Google AI Overviews. We deploy the schema, track the citations, and ship the work. ## About - [Homepage](https://neverranked.com): NeverRanked overview, the six-engine model, and how AEO replaces SEO for AI-driven discovery - [About](https://neverranked.com/about): Who we are, the Clarity Principle, and what makes our approach different from generic AEO tools - [Principles](https://neverranked.com/principles): The operating principles that govern how we ship customer work — clarity, accuracy, and outcome-led communication ## Free Tools - [AEO Score (check.neverranked.com)](https://check.neverranked.com): Free six-engine AEO score for any site, scored against the published methodology in 30 seconds - [Methodology](https://neverranked.com/leaderboards/methodology): The full scoring rubric used at check.neverranked.com — independently reproducible ## Pricing & Plans - [Pulse — $497/mo](https://neverranked.com/#pulse): Entry tier with monthly visibility reports, 10 tracked prompts, and 2 schemas auto-deployed monthly - [Signal — $2,000/mo](https://neverranked.com/#signal): Weekly six-engine citation tracking with statistical attribution, schema fixes auto-deployed via our snippet, authority audits, and a 90-day roadmap - [Amplify — $4,500/mo](https://neverranked.com/#amplify): Everything in Signal plus brand-voice fingerprint, citation-shaped content drafts, auto-publish to WordPress / Webflow / Shopify, and Reddit reply briefs ## For Agencies - [Agency Partner Program](https://neverranked.com/for-agencies): Wholesale pricing for marketing agencies — $800/mo per Signal slot at 1-9 clients, $700 at 10-24, $600 at 25+ - [Founding Partner Terms](https://neverranked.com/for-agencies#founding): Vertical and regional exclusivity for the first agencies in each category ## Methodology & Standards - [llms.txt Standard](https://neverranked.com/standards/llms-txt): Our position on the llms.txt standard, what good looks like, and engine adoption status - [Clarity Principle](https://neverranked.com/principles): The three-layer pattern that governs every customer-facing artifact — outcome headline, platform-specific where-to-fix, collapsed technical detail - [The Citation Tape (State of AEO)](https://neverranked.com/state-of-aeo): NeverRanked's standing AI-citation measurement system. Weekly reports generated from production data, source-type taxonomy public, schema in the repo. Anyone can reproduce the methodology. RSS feed at /state-of-aeo/feed.xml ## Contact - [Contact](https://neverranked.com/#contact): Founder direct — Lance Roylo, lance@neverranked.com